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Topic: marketing research
Definition:

  • research that gathers and analyzes information about the moving of good or services from producer to consumer

    Related tag cloud:

  • market research
  • marketing
  • focus groups
  • surveys
  • research
  • qualitative research
  • advertising
  • customer satisfaction
  • strategic planning
  • quantitative research
  • focus group
  • statistical analysis
  • survey
  • consulting
  • market analysis
  • market report
  • polling
  • market
  • marketing consulting
  • cati
  • interviewing
    • Resources:

    Marketing Research Association
    Membership, industry news, events and links to leading marketing research firms.
    http://www.mra-net.org/

    Quirk's Marketing Research Review
    This online companion to the monthly print publication of the same name includes information and resources related to market research.
    http://www.quirks.com/

    KnowThis
    A virtual library containing information, resources, and reference for professionals, academics and students in traditional and internet marketing, and advertising.
    http://www.knowthis.com

    PJ Marketing Research - Free case studies
    Get solved marketing case studies, listed with classifications.
    http://www.pj-marketing.com